Apple Increases Mac Mini Price Amid Ongoing Chip Shortages
Apple raises Mac mini price as chip and memory shortages persist
The Indian Express
Image: The Indian Express
Apple has raised the starting price of the Mac Mini from $599 to $799, now featuring 512GB storage and the M4 chip. This decision comes as the company faces supply constraints and rising memory costs due to global shortages, particularly driven by demand for AI computing.
- 01Mac Mini price increased from $599 to $799.
- 02New base model features 512GB storage and M4 chip.
- 03Apple CEO Tim Cook cites supply constraints affecting several Mac models.
- 04Rising demand for AI-related computing is impacting memory availability.
- 05Apple expects significant sales growth driven by iPhone 17 and new MacBook Neo.
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Apple has announced a price increase for the Mac Mini, raising its starting price from $599 to $799. The new base model will now come with 512GB of storage and will be powered by the M4 chip. This change follows Apple CEO Tim Cook's comments on supply constraints affecting several Mac models, particularly the Mac Mini and Mac Studio, which may take months to balance supply and demand. The company is also grappling with a global memory shortage, which is expected to lead to significantly higher memory costs in the coming months. This shortage is largely driven by the rising demand for AI-related computing. Consequently, other Apple products, including certain Mac Studio models and new versions of the MacBook Air and MacBook Pro, have also seen price adjustments. Despite these challenges, Apple reported a 17% revenue increase in the March quarter, primarily due to a 22% rise in iPhone sales. The company anticipates continued sales growth of 14% to 17% in the third quarter, fueled by the upcoming iPhone 17 and the new MacBook Neo.
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The price increase may affect consumers looking to purchase the Mac Mini, particularly those interested in AI applications that require higher performance.
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