The European Union has imposed a hefty fine of €200 million (around $232 million) on Temu, a Chinese online retailer, due to its failure to adequately protect consumers from unsafe and illegal products. This penalty, announced on May 29, 2026, follows an investigation by the European Commission under the Digital Services Act (DSA). The Commission found that Temu exposed consumers to a high risk of hazardous goods, including non-compliant baby toys and electronic chargers. Temu, which has about 92 million users in the EU, stated that it disagrees with the fine, describing it as disproportionate and asserting that it has taken steps to enhance its risk assessment and user protection measures. The investigation revealed that Temu's risk assessments were inadequate and lacked specificity, leaving potential harm from illegal products unaddressed. European Commission Executive Vice-President Henna Virkunnen emphasized the seriousness of Temu's violations, stating that the platform must now comply with EU regulations. Temu is required to submit an action plan by the end of August to rectify the issues identified, with further penalties possible for non-compliance.