Las Vegas is preparing for a bustling Memorial Day weekend, with hotel room rates varying significantly. Luxury accommodations, such as Nobu at Caesars Palace, are charging an average of $1,687 per night, while budget options like Circus Circus offer rooms for as low as $38. The Las Vegas Convention and Visitors Authority (LVCVA) predicts a surge in visitors, bolstered by a new $13 million advertising campaign titled 'Pack for Vegas,' which aims to attract tourists from key markets including Los Angeles and Chicago. This campaign will run through August and includes placements during high-profile events like the NBA Finals. Additionally, Harry Reid International Airport is gearing up for increased traffic, providing essential travel tips for both incoming and outgoing passengers. The summer season will feature unique experiences, including eight weekends of fireworks starting in June, coinciding with major entertainment events featuring artists like Kelly Clarkson and BTS. With the combination of high hotel demand and an exciting summer lineup, Las Vegas is set for a memorable holiday weekend.