Diet Coke Faces Shortage in Major Indian Cities Amid Rising Aluminium Prices
Diet Coke shortage hits India: Why the iconic silver can is out of stock
Hindustan Times
Image: Hindustan Times
Diet Coke is experiencing a shortage in cities like Delhi, Mumbai, Bengaluru, and Ahmedabad due to a surge in aluminium prices and supply chain issues. The beverage's popularity has soared, with sales doubling last year, but production is lagging behind demand, causing concern among consumers and vendors alike.
- 01Diet Coke is in short supply across major Indian cities.
- 02Aluminium prices have surged by 14-20%, impacting can production.
- 03Coca-Cola cites increased home consumption and supply chain disruptions.
- 04Sales of low-sugar beverages like Diet Coke have doubled in India.
- 05Local vendors are struggling to keep up with demand amid the shortage.
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Diet Coke is currently facing a shortage in several major cities across India, including Delhi, Mumbai, Bengaluru, and Ahmedabad. This scarcity is attributed to a 14-20% rise in aluminium prices, which have reached four-year highs of approximately $3,672 (₹3.45 lakh) per tonne, exacerbated by geopolitical tensions and logistical delays. Despite the beverage's popularity—sales doubled last year, with low-sugar drinks making up nearly 30% of Coca-Cola India's volume by 2025—production is running nearly 20% below demand. Local vendors are feeling the pinch, with some suggesting alternatives to customers due to stock shortages. Cafes and restaurants are monitoring their supplies closely, with some even embracing the situation by hosting themed events. The Coca-Cola company has acknowledged the challenges on its global FAQ page, noting that increased home consumption and ingredient shortages have impacted its supply chain in various regions.
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The Diet Coke shortage means consumers may struggle to find their preferred beverage during peak summer months, leading to potential sales losses for retailers and cafes.
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