Godrej Industries Group has found itself in a copyright controversy following the unveiling of its new logo, which many netizens have noted bears a striking resemblance to the logo of Guerrilla, a boutique creative agency based in Australia. The geometric 'G' logo represents the Industries Group, which encompasses sectors such as chemicals, consumer goods, and real estate. In response to the backlash, Godrej stated that the design was a deliberate choice made by its in-house design studio, Disco. The company emphasized that the logo was intended to be elemental and simple, allowing it to coexist with the existing Godrej signature logo without competition. Godrej further clarified that while the geometric style may limit distinctiveness, such similarities are not uncommon in the industry. This incident has raised concerns regarding the company's due diligence in logo design, as the debate continues over the originality of the new visual identity.