Ube coffee, derived from purple yam, has surged in popularity, especially on social media platforms like Instagram. Known for its striking violet hue, ube is traditionally used in Filipino desserts but has now transitioned into the coffee scene. According to Dt Komal Malik, a dietician at Asian Hospital, ube contains fiber and antioxidants beneficial for digestion and health. However, she cautions that the current trend is largely driven by its visual appeal rather than its health properties. While ube can be a nutritious addition in small amounts, it is not a superfood. The health benefits of ube coffee significantly depend on its preparation; many café versions include high levels of sugar and cream, which can negate its health advantages. For individuals with diabetes, moderation is crucial, as added ingredients can spike calorie and blood sugar levels. In comparisons with matcha coffee, Dt Malik notes that matcha offers more scientifically proven health benefits, making it the preferable choice for health-conscious consumers.