Spotify Embraces Apple's Video Podcast Technology
Spotify and its hosting platforms are adopting Apple's tech for video podcasts
Engadget
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Spotify is integrating Apple's HTTP Live Streaming (HLS) technology into its podcasting platforms, Spotify for Creators and Megaphone. This move allows video podcasts to be distributed on Apple Podcasts, enhancing user experience with features like dynamic ad insertion and offline downloads.
- 01Spotify is adopting Apple's HTTP Live Streaming (HLS) technology for video podcasts.
- 02This integration allows Spotify-exclusive video podcasts to be available on Apple Podcasts.
- 03HLS enables features like dynamic ad insertion and offline downloads for podcasts.
- 04Spotify is expanding its Distribution API to more podcast hosting platforms.
- 05The timeline for HLS implementation on Spotify's platforms is currently unspecified.
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Spotify has announced the adoption of Apple's HTTP Live Streaming (HLS) technology for its podcasting platforms, Spotify for Creators and Megaphone. This integration allows Spotify-exclusive video podcasts to reach a wider audience by being distributed on Apple Podcasts, which recently added support for HLS in its iOS 26.4 update. HLS, developed by Apple, facilitates seamless switching between video and audio-only streams, along with offline downloads, making it a valuable tool for podcasters looking to monetize their content through dynamic ad insertion. While Spotify has not provided a specific timeline for implementing HLS, it has confirmed that audio-only RSS feeds will still be accessible for users on non-supporting apps. Additionally, Spotify is enhancing its Distribution API, now officially supported by several podcast hosting platforms, enabling broader distribution and monetization options for creators.
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