BMW forecasts that the share of luxury vehicles in India's total car sales will double by 2030, driven by a growing base of young, affluent buyers. Currently, the luxury segment accounts for about 2.5% of total car sales, with expectations to reach 5% as consumer spending increases. Ritu Chandy, Head of Sales for BMW in the Asia-Pacific region, noted that the market's growth is influenced by rising affluence, infrastructure investments, and changing consumer attitudes towards luxury brands. The average age of BMW buyers in India is 42, making it one of the youngest demographics globally. In the first quarter of 2026, BMW India achieved a 17% increase in sales, registering 4,567 vehicles, thanks to a flexible drivetrain strategy that caters to varied consumer preferences. The anticipated EU-India Free Trade Agreement is expected to further enhance the market by reducing import tariffs on luxury vehicles, making high-performance models more accessible.