BMW anticipates that the share of luxury vehicles in total car sales in India will double by 2030, driven by a growing number of affluent young buyers. Currently, luxury vehicles represent about 2.5% of total sales, with expectations to reach 5% as consumer spending attitudes shift. Ritu Chandy, Head of Sales for BMW in the Asia-Pacific region, highlighted that the market is experiencing a significant transformation due to rising affluence, urban infrastructure development, and a generational shift towards premium consumption. The average age of BMW buyers in India is notably low at 42 years, indicating a strong inclination among younger consumers towards luxury brands. In the first quarter of 2026, BMW India achieved its best performance in 13 years, selling 4,567 vehicles and registering a 17% growth. This success is attributed to the company's flexible drivetrain strategy, which offers various fuel options. The anticipated EU-India Free Trade Agreement is expected to further enhance the competitiveness of luxury vehicles by reducing high import tariffs.