Netflix has strengthened its content strategy team by hiring Gabriella Carriere as the Director of Content Programming Strategy & Operations for Spain, Italy, and France. Carriere, who joined earlier this month, previously served as the Group Head of Strategy & New Business at Fremantle, a company recognized for producing popular shows like 'Too Hot to Handle' for Netflix. Her extensive experience also includes five years at Sky Italia, where she rose from Strategy Manager to senior director within the marketing and commercial division. Lina Brounéus, Netflix's VP of Content Programming Strategy & Operations for Europe, the Middle East, and Africa (EMEA), welcomed Carriere, highlighting her passion for content and extensive industry experience as key assets for Netflix. Carriere expressed her excitement about joining Netflix at a pivotal time and her gratitude for the trust placed in her. Netflix has achieved notable success in these three countries, with major hits such as 'Money Heist' from Spain and 'Lupin' from France. The appointment of Carriere underscores Netflix's commitment to enhancing its content strategy in these vital European markets, where creative and commissioning teams are already in place.