A major survey by the British Social Attitudes (BSA) indicates that support for Reform UK is driven more by ideological beliefs than by dissatisfaction with the current state of the UK. Sir John Curtice, a leading polling expert and co-author of the BSA, described Reform supporters as having a deep emotional attachment to their views, particularly regarding cultural issues such as migration and trans rights. The survey found that 75% of Reform voters believe that migrants undermine British culture, significantly higher than the general public's 35%. Additionally, 88% of these supporters feel that equal opportunities for transgender people have exceeded reasonable limits. While 60% of Reform voters expressed dissatisfaction with the NHS, their ideological stance appears to be a more significant driver of their support. The survey, conducted between August and October 2025, involved 4,656 participants across the UK and suggests that Reform UK's future electoral success may hinge on its ability to resonate with socially conservative voters.