Ford Introduces Premium Bronco Filson Edition with Enhanced Features
Ford's quietest Bronco ever? New Filson edition packs V6 power, luxury upgrades

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Ford Motor Co. and outdoor brand Filson have launched the Bronco Filson, a premium off-road SUV featuring a 3.0-liter EcoBoost V6 engine, luxury upgrades, and the quietest cabin in Bronco history. Orders will open this fall, with deliveries expected in early 2027.
- 01The Bronco Filson features a specially tuned 3.0-liter EcoBoost V6 engine, promising remarkable performance.
- 02This model includes Ford's Sasquatch off-road package with 35-inch tires and advanced off-road technologies.
- 03The SUV boasts a significantly quieter cabin, with nearly 20% less perceived wind noise compared to the 2021 Bronco.
- 04Interior upgrades include quilted leather seats, a Bang & Olufsen audio system, and removable cargo bags for outdoor gear.
- 05A limited-run First Edition will feature exclusive paint and badging, with production starting at Ford's Michigan Assembly Plant.
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Ford Motor Co. has unveiled the Bronco Filson, a premium off-road SUV created in collaboration with outdoor apparel brand Filson. This model is designed for outdoor enthusiasts, featuring a specially tuned 3.0-liter EcoBoost V6 engine that promises exceptional performance. The Bronco Filson incorporates Ford's Sasquatch off-road package, which includes 35-inch tires and advanced features like the Terrain Management System with G.O.A.T. modes, enhancing its off-road capabilities. One of the standout features is its quiet cabin, which Ford claims is the quietest ever in a Bronco, with nearly 20% less perceived wind noise than previous models. Inside, the SUV offers luxury touches such as quilted leather seats, a premium Bang & Olufsen audio system, and practical removable cargo bags for outdoor activities. Ford will also offer a limited-run Bronco Filson First Edition with unique paint and badging. Orders for the Bronco Filson are expected to open this fall, with deliveries slated for early 2027.
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The introduction of the Bronco Filson is likely to attract outdoor enthusiasts and boost sales for Ford, enhancing its market presence in the SUV segment.
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