Amazon Announces €10 Billion Investment in European Robotics for Fulfillment Centers
Amazon to invest €10 bln in European logistics robotization

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Amazon plans to invest €10 billion in the automation of its European fulfillment centers, introducing advanced robots like the Proteus, which responds to natural language commands, and expanding the use of touch-sensitive robots and collaborative systems.
- 01Amazon is investing €10 billion in European logistics robotization.
- 02The Proteus robot can respond to natural language commands and handle loads of up to 400 kg.
- 03The investment will also enhance the use of the Vulcan robot, which has a sense of touch.
- 04The STARK system will be expanded for collaborative robotic tote handling.
- 05This initiative aims to improve efficiency in fulfillment centers across Europe.
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Amazon, the US-based e-commerce giant, has announced a significant investment of €10 billion aimed at enhancing the automation of its European fulfillment centers. This initiative includes the deployment of the new generation Proteus robot, capable of understanding natural language commands, allowing employees to control it without needing technical jargon. The Proteus can move cargo weighing up to 400 kg. Additionally, Amazon plans to expand the use of the Vulcan robot, which features a sense of touch, and the STARK collaborative robotic tote handling system, further streamlining operations in its logistics network across Europe.
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The investment is expected to enhance operational efficiency in Amazon's European fulfillment centers, potentially leading to faster delivery times and improved working conditions for employees.
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