Bengaluru Founder Shares Experience of Faking Identity to Attract Foreign Clients
Bengaluru founder recalls faking being from Netherlands to get foreign clients: ‘I was making ₹80,000 a month’

Image: Hindustan Times
Shirsh Bajpai, a Bengaluru founder, revealed he pretended to be from the Netherlands at age 17 to secure fair payment for his design work. This deception allowed him to earn ₹80,000 monthly, highlighting the challenges of online prejudice against Indian freelancers.
- 01Shirsh Bajpai, co-founder of AevyTV, earned ₹80,000 monthly by posing as a Dutch designer.
- 02He faced online racism that hindered his ability to attract clients as an Indian.
- 03Bajpai's skills ultimately retained clients despite the initial deception.
- 04He found clients through Twitter and cold messaging, showcasing his proactive approach.
- 05The backlash against him occurred after a popular YouTuber featured his channel, revealing his true identity.
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Shirsh Bajpai, co-founder of AevyTV, shared a candid account of how he faked an identity as a Dutch designer to overcome online prejudice and secure better pay for his work. At just 17, he crafted a persona complete with a Western name and accent, which allowed him to earn around ₹80,000 monthly by charging foreign clients $50 for design thumbnails. Bajpai faced significant challenges as an Indian freelancer, stating that online racism often led clients to reject him upon learning his true identity. His fabricated persona opened doors, but he emphasized that it was his actual skills that kept clients coming back. His success was cut short when a popular YouTuber featured his work, leading to backlash as his true identity was revealed. Despite the initial deception, Bajpai's story resonates with many, highlighting how perception can influence opportunities in the market, while competence ultimately determines success.
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Bajpai's experience sheds light on the challenges faced by Indian freelancers in securing fair pay and acceptance in global markets.
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