The controversy surrounding Janhvi Kapoor's role in Ram Charan's film Peddi has sparked significant discussion about the portrayal of women in cinema. Following backlash over objectification, director Buchi Babu Sana issued an apology and committed to revising the contentious scenes. Kangana Ranaut, while promoting her upcoming film Bharat Bhhagya Viddhaata, addressed the issue of objectification in films, advocating for female actors to voice their concerns if they feel a scene is inappropriate. She stated that while filmmakers do not intend to objectify women, actors should feel empowered to express their perspectives during the creative process. Ranaut emphasized that collaboration is key, and often, filmmakers may not have considered the implications of certain scenes. The controversy also drew comments from singer Sona Mohapatra, who criticized the depiction of toxic masculinity in romantic narratives. The film Peddi, despite its strong box office start, has faced scrutiny over how it represents female characters, particularly through Kapoor's character, Achiyamma, whose portrayal many viewers found troubling.