Nithin Kamath (co-founder of Zerodha) recently shared concerns regarding the impact of excessive screen exposure on children's cognitive development and behavior. He noted that while screens can help parents manage their busy schedules, they may inadvertently foster long-term dependency among children. Kamath restricts his son's screen time to 30 minutes daily, highlighting the challenge of keeping children engaged with more productive content amidst the allure of short-form videos. Cognitive neuroscientist Jared Cooney Horvath supports this concern, indicating that children today may struggle with attention spans, memory, and literacy compared to previous generations, despite increased time in formal education. This discussion reflects a broader parental dilemma: while many families acknowledge the need for screen time, they grapple with how to ensure that the content consumed is beneficial rather than detrimental. As the debate continues, the focus shifts from merely limiting screen time to managing the quality of content that captures children's attention.