The Delhi Government, under Chief Minister Rekha Gupta, is set to launch the Yamuna Riverfront Cleanliness Campaign on June 14, 2026, aimed at restoring the river's health and promoting environmental awareness. This initiative will see participation from approximately 500 social, religious, educational, and voluntary organizations, alongside thousands of volunteers. Chief Minister Gupta highlighted that the Yamuna is a vital part of Delhi's cultural and environmental heritage, stressing that its protection is a collective responsibility. The campaign will feature cleanliness drives and public awareness activities at major ghats along the river, building on the success of last year's 'Meri Yamuna, Mera Kartavya' campaign, which saw significant volunteer involvement and waste collection. Comprehensive arrangements are being made in collaboration with local authorities to ensure the campaign's success, including security, traffic management, and emergency services. Gupta called for active public participation to realize the goal of a clean and vibrant Yamuna.