Nex Playground: The Surprising Successor to the Wii
Nex Playground preview and interview – the console that outsold PS5 and Xbox

Image: Metro
The Nex Playground, a new gaming console launched in late 2023, has outsold the PlayStation 5 and Xbox Series X during Black Friday in the US. With a focus on motion-controlled games and a subscription model for accessing a library of over 60 games, it aims to cater to families and children, especially as it prepares to expand into the UK market.
- 01The Nex Playground has sold over 60,000 units in the US since its launch.
- 02It features a subscription model costing £45 quarterly or £90 annually for access to its game library.
- 03The console is designed for children aged 3 to 12, filling a gap in the market neglected by major competitors.
- 04Nex Playground's motion tracking technology uses AI, improving accuracy compared to previous systems like Kinect.
- 05The console is set to launch in the UK by late June 2024, with pre-orders already available.
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The Nex Playground, a gaming console that launched in late 2023, has made waves by becoming the second best-selling console during Black Friday in the US, surpassing even the PlayStation 5 and Xbox Series X. Designed as a spiritual successor to the Wii, it focuses on motion-controlled gameplay, encouraging active participation from players. The console features a small cube design with a built-in camera and a library of over 60 games, available through a subscription model costing £45 quarterly or £90 annually. Targeting children aged 3 to 12, the Nex Playground aims to provide family-friendly entertainment, filling a gap that larger companies like Sony and Microsoft have overlooked. CEO David Lee emphasizes the importance of affordability and sustainability in pricing, especially in light of rising production costs. The Nex Playground is set to launch in the UK in late June 2024, with pre-orders already available, and it remains to be seen if it can replicate its US success in the new market.
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The Nex Playground provides an affordable gaming option for families, encouraging physical activity among children.
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