The rise of cyber crime poses a significant threat to the trust that banks have historically built on safety and assurance. Current campaigns against cyber crime often shift blame onto victims, which not only silences them but also absolves banks of responsibility. Victims of cyber crime range widely, including professionals and students, indicating that the issue is systemic rather than individual. Banks have not adequately educated customers about digital risks and often fail to recognize suspicious activities. To regain credibility, banks must invest in advanced analytics and algorithms to combat fraud in real time. Additionally, the shift towards digital banking has led to a loss of personal connections, making customers more vulnerable. Trust, once lost, cannot be restored merely through branding; banks must prioritize understanding their customers as individuals rather than just transaction facilitators.