The Tamilaga Vettri Kazhagam (TVK) achieved a remarkable victory in the 2026 Tamil Nadu Assembly elections, becoming the largest party and ending a 59-year streak of Dravidian party dominance. The Election Commission announced the results on May 4, revealing a hung assembly with TVK securing 108 seats, just short of the majority mark of 118. TVK's chief ministerial candidate Vijay won both constituencies he contested, marking a significant political shift. The party's success is attributed to its strategic groundwork, which included the appointment of 70,000 booth agents and a focus on grassroots mobilization, mirroring the BJP's organizational strategies. Poll strategist Prashant Kishor played a pivotal role, providing a detailed SWOT analysis that outlined areas for improvement and a roadmap to increase vote share. TVK's digital campaign, led by C.T.R Nirmal Kumar, effectively positioned the party as a fresh alternative to the established parties, contributing to a historic voter turnout of 85.1%, an increase of 12.41 percentage points. TVK's ideology of 'secular social justice' allowed it to challenge both the DMK and BJP, positioning itself as a third force in Tamil Nadu politics. This victory illustrates that the BJP's organizational strategies can be adapted beyond its traditional ideological framework, successfully implemented by TVK in Tamil Nadu.