In anticipation of the FIFA World Cup 2026, two retail pop-up stores have opened in the South Bay area of Los Angeles, allowing fans to purchase official tournament merchandise. These stores will be operational until July 31, 2026, and will offer a variety of items including team jerseys, apparel, hats, scarves, and other accessories related to the World Cup. Currently, three stores are open, with additional locations set to open later this week. The participating locations include the Third Street Promenade in Santa Monica, Manhattan Village in Manhattan Beach, and The Bloc in downtown Los Angeles, among others. Each store has specific operating hours, with some open daily. Kathryn Schloessman, the president and CEO of the Los Angeles Sports & Entertainment Commission, highlighted the significance of these stores as part of a larger celebration of the World Cup, which is expected to transform Los Angeles into a hub of international soccer excitement as the region prepares to host various tournament events.