JSW Group is making a significant investment of ₹18,000 crore to develop a new energy vehicle (NEV) manufacturing facility in Sambhaji Nagar, Maharashtra. This plant, covering 600 acres, will initially produce 0.5 million cars annually, with potential expansion to 1 million. The company aims to launch 15 different NEV models over the next four years, with a new model every three months. To achieve this, JSW Motors is forming partnerships with global players, notably Chery Holding from China, to access advanced technology. The strategy includes increasing localization of components from 30-40% to 70% within the next 12-18 months, addressing supply chain disruptions and cost issues. Additionally, JSW plans to establish a $1.3 billion lithium cell plant, crucial for battery production, to mitigate reliance on imports. Despite challenges such as geopolitical tensions and the need for significant investment in battery manufacturing, the company has received an overwhelming response for dealership applications, indicating strong market interest in its upcoming NEVs.