The trend of 'zebra striping' is emerging among young adults in the UK as a strategy to mitigate hangovers. This method involves alternating alcoholic beverages with non-alcoholic ones, effectively reducing overall alcohol intake. Research from psychologists Cathy Montgomery and Abi Rose at Liverpool John Moores University supports its efficacy, noting that this approach can lower blood alcohol concentration (BAC) and help maintain hydration. Recent market insights show that 34% of UK adults have tried zebra striping, highlighting its growing acceptance. The researchers emphasize that while zebra striping can help prevent hangovers, its success depends on the total amount of alcohol consumed and the strength of the drinks. They also advise choosing uncarbonated drinks, as carbonation can speed up alcohol absorption, potentially increasing intoxication. Overall, zebra striping not only helps individuals drink less but also provides a social buffer against peer pressure to consume alcohol.