Universal Music Group Teams Up with Hydro Flask to Combat Single-Use Plastic in Music Studios
Universal Music Group Partners With Hydro Flask To Reduce Single-Use Drinkware in Music Studios

Image: Billboard
Universal Music Group (UMG) has partnered with Hydro Flask to reduce single-use plastic bottles in music studios worldwide. The initiative aims to eliminate over 10,000 single-use bottles in its first year by introducing hydration stations and reusable drinkware, significantly cutting waste in creative spaces.
- 01UMG and Hydro Flask aim to reduce single-use plastic waste in music studios by integrating hydration stations and reusable drinkware.
- 02The partnership launched at Abbey Road's Studio Two in London, featuring a performance by Sekou.
- 03UMG plans to eliminate over 10,000 single-use bottles and cups, potentially reducing waste by up to 80% across its studios in the first year.
- 04More than 2,000 reusable bottles will be introduced as part of this initiative.
- 05A new collection of exclusive drinkware featuring designs inspired by various studios and artists will be released.
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Universal Music Group (UMG) has announced a partnership with Hydro Flask to tackle the issue of single-use plastic bottles in music studios globally. This collaboration aims to integrate hydration stations and reusable drinkware across UMG's network of studios and events, effectively reducing plastic waste. The initiative was officially launched at Abbey Road's Studio Two in London, accompanied by a performance from Sekou on June 1. Naomi McMahon, UMG's executive vice president, highlighted the partnership's commitment to environmental responsibility, stating that it allows artists to focus on creativity while minimizing their ecological footprint. UMG aims to eliminate over 10,000 single-use bottles in its first year, potentially reducing waste by up to 80%. Hydro Flask will introduce more than 2,000 reusable bottles as part of this effort. Additionally, an exclusive collection of drinkware inspired by iconic studios and collaborating artists will be launched, reinforcing the partnership's commitment to sustainability in the music industry.
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This partnership will significantly reduce plastic waste in music studios, promoting sustainability within the creative industry.
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