McDonald’s CEO Chris Kempczinski Addresses Viral Burger Bite Incident
McDonald’s CEO blames mother’s etiquette training for awkward burger bite in video
The Guardian
Image: The Guardian
Chris Kempczinski, CEO of McDonald's, attributed his awkward burger bite in a viral video to his mother's etiquette advice against talking with a full mouth. Despite the ridicule, McDonald's stock rose about 3% over the past year, indicating resilience amid mixed reviews for the new Big Arch burger.
- 01Chris Kempczinski blamed his awkward burger bite on his mother's etiquette training.
- 02The viral video showcased him struggling to eat the new Big Arch burger.
- 03Social media reactions included mockery and criticism of his eating style.
- 04Despite the backlash, McDonald's stock increased by about 3% over the past year.
- 05Kempczinski has been CEO since 2019 and has a background in major food corporations.
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Chris Kempczinski, the CEO of McDonald's, recently faced ridicule for his awkward burger bite during a taste test video featuring the new Big Arch burger. In an interview with the Wall Street Journal, he humorously attributed the incident to his mother's advice against talking with a full mouth. The video, which went viral, showed Kempczinski struggling to take a proper bite, leading to a flurry of social media comments criticizing his eating style. Users on platforms like Instagram and TikTok expressed their disbelief and frustration, with some suggesting he looked uncomfortable eating his own products. Despite the negative attention, McDonald's stock has seen a 3% increase over the past year, indicating that the company is maintaining stability even amid mixed reviews for the Big Arch burger. Kempczinski has been with McDonald's since 2015 and became CEO in 2019, following significant roles at PepsiCo and Kraft International.
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