AJ Orbach, the CEO and co-founder of Triple Whale, is under fire after he praised employee Dylan Gifford for being online during his wedding day. Orbach shared on X (formerly Twitter) that Gifford, who was on approved leave, briefly logged on out of excitement for their company's projects. While Orbach described this level of ownership as 'special', the response from social media was overwhelmingly negative, with many users calling it a poor example of work-life balance and expressing concern for mental health. Critics argued that Gifford likely felt pressured to respond to Orbach's message, despite being on his wedding day. The incident has reignited discussions around hustle culture and the expectations placed on employees in modern workplaces. With over 1.5 million views and 500 comments, the post has become a focal point for those advocating for healthier work-life boundaries.