During the Big Impact Awards 2026 held in Shimla, Himachal Pradesh Governor Kavinder Gupta addressed the gathering, highlighting the media's significant role in societal change. He asserted that media transcends mere news and entertainment, serving as a potent force for guiding society and inspiring positive transformation. Gupta praised the awards for honoring individuals and institutions making notable contributions to social development, innovation, and public welfare. He emphasized the collective responsibility of media, industries, educational institutions, and youth in realizing the vision of 'Viksit Bharat 2047' under Prime Minister Narendra Modi's leadership. Gupta specifically pointed out the growing influence of radio, citing the success of 'Mann Ki Baat' as a means of connecting with citizens and enhancing public participation in national initiatives. He concluded by stating that the media has the capability to foster awareness, promote positive thinking, and convert social campaigns into mass movements, thereby reaching all segments of society effectively.