Lalit Modi, the founder of the Indian Premier League (IPL), has issued a strong rebuttal to former England cricketer Kevin Pietersen's assertion that The Hundred, a 100-ball cricket competition organized by the England and Wales Cricket Board (ECB), could become the UK's version of the IPL. Modi argues that the economic landscape and cultural factors in the UK will prevent The Hundred from achieving the same level of success as the IPL. He pointed out that cricket is not the premier sport in the UK, which is dominated by football, rugby, and other sports. Modi further stated that The Hundred lacks a dedicated fan base, sufficient population support, and the necessary advertising revenue to thrive. He suggested that at best, The Hundred could resemble South Africa's T20 league rather than the IPL. Despite The Hundred's initial financial success, with franchises sold to private investors, Modi remains skeptical about its long-term viability.