Demi Moore Advocates for Collaboration with AI in Hollywood
Demi Moore says Hollywood has to ‘find ways’ to work with AI, not fight it
Los Angeles Times
Image: Los Angeles Times
At the Cannes Film Festival, actress Demi Moore emphasized the need for Hollywood to embrace artificial intelligence (AI) rather than resist it. She believes that working alongside AI can lead to more valuable outcomes, while also expressing concerns about the industry's readiness to protect itself from potential job losses due to this technology.
- 01Demi Moore calls for Hollywood to embrace AI technology.
- 02She suggests that fighting against AI is futile and advocates for collaboration.
- 03Moore expresses uncertainty about whether enough is being done to protect performers.
- 04The rise of AI actors, like Tilly Norwood, raises questions about the future of jobs in Hollywood.
- 05SAG-AFTRA has established new guidelines to regulate AI use in the industry.
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During a press conference at the Cannes Film Festival, actress Demi Moore discussed the growing influence of artificial intelligence (AI) in Hollywood, advocating for a collaborative approach rather than resistance. She stated, “AI is here,” emphasizing that opposing it is a losing battle. Moore expressed concerns about the industry's preparedness to safeguard performers against potential job displacement due to AI advancements. She highlighted the introduction of Tilly Norwood, the first AI actor, which has sparked significant debate about the future of acting jobs. Moore also noted that the Screen Actors Guild-American Federation of Television and Radio Artists (SAG-AFTRA) has secured new guidelines to manage AI's role in productions, favoring human performances. Despite the challenges, Moore reassured that AI cannot replicate the essence of true art, which she believes originates from the human spirit. Her comments align with a broader trend in Hollywood, where other veterans, like Ben Affleck, are exploring AI's potential in film production.
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Moore's comments reflect a growing acceptance of AI in Hollywood, which could influence how productions are managed and the future of acting jobs.
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