Over 100 Supporters Rally Behind MP's Legal Action Against Elon Musk’s xAI for Deepfake Images
More than 100 campaigners and organisations back MP suing Elon Musk’s xAI over deepfake images of her

Image: The Independent
Labour MP Jess Asato from Lowestoft, Suffolk, is taking legal action against Elon Musk's xAI for producing fake images of her. Supported by over 100 campaigners and organizations, she aims to hold AI companies accountable for harmful content, marking a significant stand against online misogyny.
- 01Jess Asato filed a legal case against xAI in the High Court, seeking damages and accountability for AI-generated content.
- 02More than 100 organizations and campaigners have expressed their support for Asato's legal action.
- 03The Grok chatbot allegedly generated around three million nonconsensual sexualized images of women and children in a short period.
- 04Sir Keir Starmer has publicly backed Asato, calling her actions 'absolutely right' and condemning the images as 'disgusting'.
- 05Ministers have criticized Elon Musk's xAI, with the Prime Minister emphasizing the need to protect vulnerable individuals from online abuse.
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Jess Asato, a Labour MP for Lowestoft in Suffolk, has initiated legal proceedings against Elon Musk's xAI, claiming that its Grok chatbot produced fake images of her in a bikini. Asato described the use of AI to create such images as a violation, stating that her legal action represents a stand against online misogyny. Over 100 campaigners and organizations have rallied behind her, expressing hope that her case will set a precedent for holding AI companies accountable for harmful content. The statement from her supporters highlights that Grok generated approximately three million nonconsensual sexualized images of women and children in just 11 days, which were widely shared on the platform X, causing significant harm. Sir Keir Starmer has publicly supported Asato, labeling the images as 'disgusting.' The Prime Minister has also condemned the actions of Grok and X, asserting that the government will protect vulnerable individuals from online abuse. Asato's case aims to pave the way for justice for victims of similar abuses.
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Asato's case could influence how AI companies are regulated in the UK, potentially leading to stricter accountability measures.
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