Mercedes-Benz India is experiencing sustained demand for its vehicles, with Managing Director Santosh Iyer stating that the ongoing West Asia conflict has not impacted customer interest. The company launched the all-electric CLA sedan, which has garnered over 400 bookings, indicating strong demand from first-time luxury car buyers, including younger consumers and dual-income households. Despite facing challenges such as delays in component supplies and increased shipping costs, Iyer emphasized that production has not been significantly disrupted. He noted that while there have been temporary postponements in purchases due to financial market volatility, cancellations are rare. Approximately 80% of vehicles sold in India are financed, making affordability reliant on monthly payments. As input and logistics costs rise, further price increases may be necessary to maintain profitability, with potential adjustments expected in the next quarter. Currently, electric vehicles constitute about 8% of total sales, with this figure rising to 20% in the premium segment, highlighting the growing interest in sustainable mobility options.