L T Foods has appointed Ritesh Sud as the new Chief Marketing Officer for India and the Far East. This strategic move aims to bolster the company's brand-led growth and deepen consumer relevance. In his role, Sud will provide leadership in strengthening L T Foods' market presence, particularly in high-growth categories, and translating brand strategies into measurable business outcomes. His responsibilities will include developing strong, differentiated brands and driving premiumisation while unlocking new growth opportunities across various consumer segments. Sud will also implement innovation-led go-to-market strategies and enhance marketing effectiveness across multiple channels. He will collaborate closely with leadership teams in the region and report directly to Ritesh Arora, the CEO of L T Foods for India and the Far East.