At Times Lifestyle Week 2026, the Indian Institute of Fashion & Design (IIFD) presented 'Mithila Élan,' a contemporary couture collection inspired by the rich heritage of Madhubani and Mithila art. This showcase transformed traditional artistry into modern fashion, featuring intricate details and fluid silhouettes that captivated the audience. Bollywood actor Aayush Sharma walked the ramp as the showstopper, adding star power to the event. The collection, designed by IIFD's student designers, reflects the institute's commitment to fostering creativity and cultural appreciation in fashion education. Ms. Vimi Vansil, the Founder & Director of IIFD, emphasized the role of fashion in preserving culture while encouraging innovative thinking among young designers. The event highlighted the importance of indigenous craftsmanship and cultural narratives in today's fashion landscape. The showcase concluded with a grand finale, celebrating the fusion of heritage and contemporary design, and received widespread acclaim from fashion industry experts and attendees alike.