World Hypertension Day serves as a reminder of the pervasive issue of high blood pressure in India, where sodium intake averages around eight grams per day, significantly exceeding the World Health Organization's recommendation of less than two grams. This high intake is largely due to cooking practices, with over 80% of sodium consumption coming from added salt in home kitchens. To address this, India needs a comprehensive sodium strategy that goes beyond simple advice to reduce salt intake. This strategy should include raising public awareness about the health risks of high sodium consumption, reformulating packaged foods, and implementing guidelines for food service providers. Furthermore, effective communication is essential, focusing on practical, local advice that encourages gradual salt reduction without sacrificing flavor. The strategy must also ensure that iodine levels remain adequate, as over 94% of households used iodised salt in 2020-21. Overall, a coordinated approach is necessary to transform awareness into actionable change and effectively combat hypertension.