A recent survey conducted by Omio indicates that millions of British travelers are limiting their holiday choices due to difficulties in pronouncing destination names. About 22% of respondents are less inclined to visit places like Ljubljana and Reykjavik due to fear of mispronunciation, while 23% avoid booking these trips altogether. Additionally, 48% admit to shying away from ordering unfamiliar dishes while traveling. To combat these barriers, Omio has collaborated with language expert Alex Rawlings to develop a pronunciation guide. This guide offers practical tips such as breaking words into smaller parts, using technology like AI for pronunciation assistance, and focusing on syllable stress rather than perfect pronunciation. The guide aims to empower travelers to explore diverse destinations without intimidation. Notably, some of the hardest names to pronounce include Ljubljana (lyoo-BLYAH-nah), Montjuic (mon-zhwEEK), and Reykjavik (RAKE-yah-vik).