EE Launches Smart TV Discounts and Ticket Giveaway Ahead of 2026 FIFA World Cup
EE offers up to £500 off smart TVs and a chance to win free England football tickets

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EE is offering discounts of up to £500 on smart TVs and a chance to win tickets to a Home Nations football match as the 2026 FIFA World Cup approaches. Customers purchasing any TV from EE's website by July 19 will enter a draw for tickets to a UK football game, with models from brands like Samsung and Hisense included in the sale.
- 01Customers can save up to £500 on smart TVs from brands like Samsung, Sony, LG, and Hisense.
- 02Purchasing any TV from EE by July 19 enters customers into a draw for one of 10 pairs of tickets to a Home Nations match.
- 03The Hisense A7QTUK QLED AI Smart TV starts at £309 and features an AI 4K Upscaler and built-in subwoofer.
- 04Samsung's QN93F QLED Mini LED TV is available for £1,999, down from £2,499, and offers cashback options.
- 05The Toshiba UV2F LED 4K Ultra HD Smart TV is priced at £249 and includes Dolby Vision and Dolby Atmos technology.
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As the 2026 FIFA World Cup approaches, EE is offering substantial discounts on smart TVs, with savings of up to £500 available on models from leading brands such as Samsung, Sony, LG, and Hisense. Customers who purchase any TV from EE's website by July 19 will be entered into a draw to win one of 10 pairs of tickets to a Home Nations football match in the UK, although these tickets are not for World Cup games. The sale features premium models like the Samsung QN93F QLED Mini LED TV, now priced at £1,999, and the Hisense A7QTUK QLED AI Smart TV starting at £309, which boasts advanced features like an AI 4K Upscaler and a built-in subwoofer for enhanced audio. Additionally, the Toshiba UV2F LED 4K Ultra HD Smart TV is available for £249, offering Dolby Vision and Atmos technology for superior viewing experiences. The promotion comes amidst competitive offers from Sky and Amazon, highlighting the growing market for smart TVs ahead of the World Cup.
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This promotion allows football fans to upgrade their viewing experience ahead of the World Cup, potentially increasing sales for EE and enhancing customer engagement.
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