Following Ozzy Osbourne's passing nearly a year ago, his family is bringing him back to life digitally through an innovative AI-powered avatar. Announced by Sharon and Jack Osbourne at the Licensing Expo 2026 in Las Vegas, the digital Ozzy will be available for fans to interact with in Proto Luma units across the U.K. and U.S. this summer. Using patented 'Digital DNA' technology, the avatar is designed to replicate Ozzy's voice, image, and movements, allowing fans to engage in real-time conversations. Jack Osbourne emphasized the avatar's accuracy, stating it will respond as Ozzy would have. The creators at Hyperreal and Proto Hologram are committed to ethical practices, using only approved material to ensure authenticity. Sharon Osbourne noted the importance of maintaining Ozzy's legacy, comparing it to the enduring recognition of Elvis Presley. The project aims to create a living performance that preserves Ozzy's presence and connects with fans, ensuring that future generations can experience the same connection he offered during his lifetime.