Samsung Electronics is enhancing the K-Pop experience for fans by launching a Monthly SM Concert series on Samsung TV Plus, allowing viewers to enjoy live performances from SM Entertainment artists from the comfort of their homes. The series kicks off with NCT WISH's concert, titled “’INTO THE WISH: Our WISH’ ENCORE IN SEOUL,” premiering live on May 30 at 7 p.m. local time. Following this premiere, fans can tune in every Saturday at the same time for encore programming and future concert streams, creating a regular viewing rhythm for K-Pop enthusiasts. This initiative is part of Samsung's ongoing collaboration with SM Entertainment, aimed at making premium K-Pop content accessible without the need for tickets. The Monthly SM Concert series will be available exclusively on the SMTOWN channel, which is part of Samsung TV Plus, a service that offers over 4,300 channels and 4,000 hours of free Korean content, including dramas and live events. Additionally, Samsung's SmartThings app will enhance the viewing experience by allowing fans to set reminders and adjust their home environment to match the concert atmosphere. This service is currently available in Australia, New Zealand, Brazil, Mexico, and Korea.