Wyn Wiley, known as drag queen Pattie Gonia, is fighting a trademark lawsuit filed by outdoor apparel company Patagonia, which claims that Gonia's brand could cause 'irreparable' harm to its reputation. Wiley asserts that the lawsuit threatens not only their identity but also the livelihoods of those involved in their advocacy work. In an open letter to Patagonia's leadership, Wiley highlighted that Pattie Gonia has raised approximately $3.7 million for environmental causes, including charity events like a 100-mile hike in drag. Patagonia, while stating that it shares values with Gonia, argues that it is protecting its business interests as Gonia's brand could compete directly with its products and advocacy. The company filed the lawsuit in January 2023 in Los Angeles, seeking to prevent the registration of Pattie Gonia as a trademark and requesting a nominal $1 plus legal fees. Patagonia's actions have sparked a dialogue about the intersection of corporate interests and advocacy within the LGBTQ+ community.