Pfizer Targets Growth in India with Focus on Oncology, Obesity, and Vaccines
From oncology to obesity, Pfizer bets big on India for its next growth wave
The Economic TimesImage: The Economic Times
Pfizer has identified India as a crucial market for its growth strategy, focusing on oncology, obesity treatments, and vaccines. The company aims to balance innovation with affordability while launching new products tailored to the Indian market, leveraging local manufacturing and partnerships.
- 01Pfizer sees India as a 'must-win' market for global growth.
- 02The company plans to launch new therapies quickly and affordably.
- 0370% of Pfizer India's sales are from locally manufactured products.
- 04Recent product launches include the Prevenar 20 vaccine and Emblaveo.
- 05Pfizer is focused on regulatory data protection to safeguard its innovations.
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Pfizer, the US multinational pharmaceutical company, is strategically focusing on India as a key market for its next growth wave, particularly in oncology, obesity treatments, and vaccines. Meenakshi Nevatia, the country president of Pfizer India, emphasized that India is essential for any multinational's global success. The company aims to launch new therapies rapidly while ensuring they are priced appropriately for the Indian market. Notably, 70% of Pfizer India's sales are generated from products manufactured locally. Recently, Pfizer launched three new products, including the Prevenar 20 adult pneumococcal vaccine and Emblaveo, which are designed to be affordable and accessible. Furthermore, Pfizer is expanding its focus on obesity through its $10 billion acquisition of Metsera, which aims to introduce innovative treatments with local clinical studies. The company is also advocating for regulatory data protection to maintain its competitive edge in the market.
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Pfizer's commitment to launching affordable therapies in India could improve access to essential medications for many patients, particularly in oncology and obesity treatments.
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