Erode, a city in Tamil Nadu, India, holds the title of 'Turmeric City' due to its significant role in turmeric cultivation and trade. The district benefits from fertile soil near the River Kaveri, allowing for extensive agricultural productivity. Erode's turmeric market is the second-largest in India, following Nizamabad, showcasing its importance in the spice industry. The turmeric produced here is notable for its high curcumin content, which contributes to its vibrant color and health benefits, making it popular not only in India but also in international markets such as the United States and the United Kingdom. Furthermore, Erode turmeric has been awarded a Geographical Indication (GI) Tag by the Government of India, ensuring its authenticity and enhancing its export potential. This recognition solidifies Erode's reputation as a key player in the global spice market.