Maggie Reed, a political influencer with approximately half a million followers on Instagram and TikTok, has lodged a complaint against Tom Steyer's gubernatorial campaign, alleging violations of California's political disclosure laws. Reed claims she was paid $5,000 to create content following a meeting with Steyer in March but was not informed of her obligation to disclose this payment. She asserts that the campaign used a non-disclosure agreement to mask the nature of the content, which was structured to appear as her organic opinion. The complaint, filed with California's Fair Political Practices Commission, also highlights that Steyer's campaign accused her of posting paid content in support of rival candidate Xavier Becerra without proper disclosure. Reed maintains that her subsequent supportive videos for Becerra were genuine and not sponsored. This incident is part of a broader controversy involving influencer marketing in the gubernatorial race, with accusations exchanged between campaigns regarding undisclosed paid content. California's recent legislation mandates that influencers disclose sponsored posts, and campaigns must inform them of these requirements, although violations do not carry severe penalties.