HP Re-enters Tablet Market with OmniPad 12 to Boost PC Penetration in India
‘PC penetration is low in India but we are trying to change that’: HP India MD Ipsita Dasgupta on tablets and making computers accessible
The Indian Express
Image: The Indian Express
HP is launching its OmniPad 12 tablet in India, marking its return to the tablet market after 15 years. The device aims to bridge the gap between tablets and PCs, priced at ₹48,999 (approximately $590 USD), and is designed to enhance productivity for users transitioning from mobile devices.
- 01HP's OmniPad 12 tablet is priced at ₹48,999 (approximately $590 USD) and aims to enhance productivity.
- 02The tablet is designed to serve as a bridge for mobile users transitioning to PCs.
- 03HP focuses on the Indian market for its tablet comeback, responding to growing demand.
- 04Commercial PC growth is driven by the increasing number of Global Capability Centers (GCCs) in India.
- 05HP aims to improve PC penetration in India, currently estimated at only 17-20%.
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HP is making a significant return to the tablet market with the launch of its OmniPad 12 in India, priced at ₹48,999 (approximately $590 USD). This marks the company's first tablet release in 15 years, and it aims to cater to users looking for a device that combines the flexibility of a tablet with the productivity features of a PC. The OmniPad 12 is designed to support various use cases, including education and work, and is powered by a Qualcomm Snapdragon processor running on Android. HP's Managing Director, Ipsita Dasgupta, emphasized the importance of this launch in a market where PC penetration is low, estimated between 17-20%. The company is also focusing on the commercial PC segment, which has seen substantial growth due to the rise of Global Capability Centers (GCCs) in India. As HP navigates challenges such as rising memory costs, it remains committed to increasing access to PCs, particularly in government schools, where many students currently have limited computer access.
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The launch of the OmniPad 12 aims to increase PC access in India, particularly in educational settings, where current usage is limited.
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