The Korean Business Research Institute has unveiled the brand reputation rankings for rising singers for May, based on data collected from April 27 to May 27. CORTIS emerged as the leader with a significant 328.60% increase in their brand reputation index, totaling 6,065,405. Following closely is Kim Yong Bin, who maintained his second position with a score of 3,917,846, up 34.10% from last month. HANRORO took third place with a brand reputation index of 3,300,462, reflecting a 9.65% rise. BIBI made a notable leap to fourth place, achieving a 112.92% increase and a score of 3,122,855. ENHYPEN completed the top five with a brand reputation index of 3,099,769, marking a 22.56% increase. The rankings highlight the dynamic nature of the music industry and the growing popularity of these artists.