Jackky Bhagnani, a prominent figure in the Hindi film industry and head of Puja Entertainment, recently shared insights on the economics of filmmaking and the significance of audience engagement. He noted that while producers are responsible for the financial aspects, the ultimate success of a film hinges on whether audiences connect with it. Bhagnani explained that the traditional revenue streams from digital and satellite platforms have diminished, making audience acceptance more critical than ever. He believes that compelling storytelling is what drives him, stating that financial success follows good stories. Reflecting on the unexpected success of 'Saiyaara', Bhagnani praised director Mohit Suri for creating a major hit with new talent, reinforcing the idea that strong narratives can still resonate with viewers. He acknowledged the vital role of marketing in generating buzz and attracting audiences, concluding that effective marketing must translate into actual theater attendance for a film to be deemed successful.