As the FIFA World Cup approaches in Kansas City, the U.S. Drug Enforcement Administration (DEA) is ramping up efforts to address potential drug trafficking risks associated with the event. The DEA is collaborating with state and local law enforcement agencies to monitor drug activities, while also launching the nationwide 'One Pill Can Kill' campaign. This initiative aims to educate foreign visitors about the dangers of fentanyl and the presence of synthetic opioids in illicit drugs. John Schrock, assistant special agent in charge at the DEA's Kansas City office, emphasized that large gatherings can attract illicit markets, presenting opportunities for drug sales. Although there has been an increase in drug seizures, particularly cocaine, Schrock cautioned against directly linking these trends to the World Cup, noting similar patterns across the country. The campaign will utilize billboards and digital signage to inform visitors about the risks of counterfeit medications and synthetic opioids. Despite the focus on World Cup security, the DEA's commitment to intercepting drugs in the Kansas City area remains unchanged.