Guwahati Tea Auction Centre Achieves Record Prices for Quality Tea
Guwahati Tea Auction Centre sets new benchmark for quality tea prices
The Economic TimesImage: The Economic Times
The Guwahati Tea Auction Centre (GTAC) has set new records for tea prices, with premium CTC leaf from Deckiajuli Tea Estate selling for ₹1,103 per kg. The auction saw over 65,000 kg of tea sold above ₹400 per kg, reflecting strong buyer confidence and support from the Assam Government.
- 01Deckiajuli Tea Estate's CTC leaf sold for ₹1,103 per kg, while another line fetched ₹973 per kg.
- 02Sotai Tea Estate achieved its highest price ever at ₹889 per kg.
- 03During Sale No. 23, more than 65,000 kg of tea was sold above ₹400 per kg.
- 04The Assam Government has introduced a subsidy of ₹15 per kg for orthodox tea manufacturers.
- 05GTAC is the second-largest auction centre globally for CTC tea and is expanding its orthodox tea segment.
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The Guwahati Tea Auction Centre (GTAC) has marked a significant achievement in the tea industry by setting new benchmarks for quality tea prices. A premium line of CTC leaf from Deckiajuli Tea Estate was sold for an impressive ₹1,103 per kg, while another line from the same estate fetched ₹973 per kg, showcasing strong buyer confidence in quality offerings. Additionally, tea from Sotai Tea Estate reached a record price of ₹889 per kg. During Sale No. 23, over 65,000 kg of tea was sold at prices exceeding ₹400 per kg, indicating robust appreciation from buyers and sellers alike. The Assam Government's recent announcement of a ₹15 per kg subsidy for orthodox tea manufacturers is expected to further stimulate growth in this segment. As the second-largest auction centre for CTC tea globally, GTAC is positioning itself to increase its share in the orthodox tea market, attracting more export buyers and enhancing its reputation as a global hub for quality tea.
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The record prices at GTAC are likely to benefit local tea producers by increasing their revenue and encouraging further investment in quality tea production.
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