Frank Warren Aims to Revitalize Epsom Derby with DerbyFest
EXCLUSIVE: Frank Warren 'moving heaven and earth' to make the Epsom Derby a great day out
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Frank Warren, in collaboration with the Jockey Club, is spearheading DerbyFest at Epsom to rejuvenate interest in the historic Betfred Derby. The event, featuring free entry and performances by artists like Pixie Lott, aims to attract a new generation of racegoers and restore the Derby's former glory.
- 01DerbyFest will take place over two days, coinciding with the Epsom Classic meeting.
- 02Frank Warren, known for his boxing promotions, emphasizes the importance of attracting younger audiences to horseracing.
- 03Entry to the DerbyFest is free, including parking, encouraging families to attend.
- 04The Derby has seen a decline in attendance, with only 22,312 paying customers in 2025, compared to historical highs.
- 05Warren aims to recreate the vibrant atmosphere of past Derbys, reminiscent of his childhood experiences.
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Frank Warren, the boxing promoter, is leading an initiative to revitalize the Epsom Derby through DerbyFest, a two-day celebration coinciding with the Epsom Classic meeting. The event, which features free entry and performances by artists such as Pixie Lott, aims to attract a new generation of racegoers to the historic Betfred Derby, which has struggled to draw crowds in recent years. Once a spectacle attended by half a million, the Derby's attendance has dwindled, with only 22,312 paying customers in 2025. Warren recalls his childhood experiences at the Derby, emphasizing the need to restore its appeal and spirit. He believes that by making the event accessible and engaging for families, they can cultivate a new audience for horseracing. The DerbyFest initiative is seen as a critical step in re-establishing the Derby as a premier sporting event, with Warren committed to moving
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DerbyFest aims to increase local attendance and engagement with the Epsom Derby, potentially boosting local businesses and community spirit.
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