Kochi Prefecture in Japan has announced a subsidy program aimed at encouraging young people to engage in romantic relationships through dating apps. Starting from April 1, 2026, residents aged 20 to 39 can receive up to 20,000 yen (approximately $120 USD) to cover various costs associated with certified matchmaking services. This initiative is part of a broader effort to combat Japan's declining birth rate, which reached a record low of 705,809 births in 2025. The subsidy can be applied to admission, registration, and monthly fees for dating apps, and users can submit multiple applications until they reach the maximum subsidy amount. Additionally, the Kochi local government will fund organizations that conduct matchmaking events, providing up to 100,000 yen to support activities that facilitate social interactions among singles. This response comes as Japan grapples with an ageing population and economic pressures that have contributed to a steady decline in birth rates over the past decade.