Shai Gilgeous-Alexander's legal representatives have sent a cease-and-desist letter to Underdog, a sports prediction market company, regarding their promotion of a game titled 'Unethical Hoops.' This game, which mocks his ability to draw fouls, was part of a contest during Game 3 of the playoffs, where fans could win copies by quoting his falls on social media. The letter from Eric Fishman of ArentFox Schiff LLP demands that Underdog cease all use of Gilgeous-Alexander's name, image, and likeness, and requests the destruction of all game copies. Gilgeous-Alexander's free throw attempts have been a focal point of discussion, especially as he leads the NBA in free throw attempts over the last four seasons. Despite the criticism, he remains focused on his performance, stating that such comments do not affect him. The controversy surrounding his playing style continues to be a hot topic during the playoffs.